Senior Marketing Manager, Lead Generation (Remote)

Our client in the health care industry is currently looking for a Senior Marketing Manager, Lead Generation. The ideal candidate is someone with 5-10 years of experience and who has demonstrated success in building, managing, tracking and showcasing results. This person will report directly into the Executive Director of B2B Marketing. This will be a fully remote, temp-to-hire position. 


Senior Marketing Manager Responsibilities:

Develop customer loyalty programs to re-engage with existing customers

Promote new product & service features using lead nurturing tactics

Discover new marketing opportunities by performing market analysis

Analyzing and measuring the effectiveness of existing campaigns

Contribute to the content development for target consumers

Translating performance of demand generation campaigns to leadership

Continuously develop new strategies to increase touch-points within a customer’s journey in order to optimize conversion rates