Paid Marketing Manager - Remote
Legends
2021-10-20T16:39:58Z
Indianapolis
Indiana
United States
Advertising / Marketing / Public Relations
(No Timezone Provided)
The Role
The purpose of this role is to drive the digital performance for Legends, managing spend and revenue targets across all paid channels with a focus on PPC, Affiliates, Paid Social and Display.
With an eye on short term trading, and long-term business objectives, you will manage the internal performance marketing to deliver against multiple targets (spend, CPA, revenue) – driving a strong commercial ethos throughout the team.
Responsibilities:
Reporting into the Director of digital marketing, your day-to-day tasks will include:
Deliver digital acquisition campaigns across multiple channels including Display, Paid Social, SEM, and Affiliates Campaign setup Cross channel budget management Developing an acquisition strategy that is in line with overall business targets Deliver extraordinary campaigns by partnering with our in-house Creative Department Analyze channel and campaign performance to deliver the best results for our clients Work in collaboration with the trading and CRM teams to maximize conversion rates and retain and grow our customer base
Qualifications & Skills:
4+ years of digital performance marketing with a focus on new user/customer acquisition Highly analytical, data driven and obsession with delivering continuous improvement in marketing performance, ROAS and CPA Ability to handle multiple stakeholders Proven ability to communicate effectively with senior leaders including C-suite executives Excellent project management skills including prioritization and planning Self-starter who is comfortable navigating through ambiguity and change Familiarity navigating digital media platforms such as Google Marketing platform (SA360, Display & Video 360) and Facebook Ads Manage Knowledge of Sports industry Account management or similar relationship management experience required. Experienced in creating and presenting campaign reports including ROI and conversion rates Excellent problem solving and analytical skills Ability to self-manage and keep track of multiple projects Genuine passion for affiliates and online marketing Fluent English - both written and spoken (further languages a benefit) Excellent communication skills (verbal, written and presentational)
Legends is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, disability, or genetic information.
Paid Marketing Manager - Remote
Advertising / Marketing / Public Relations
The Role
The purpose of this role is to drive the digital performance for Legends, managing spend and revenue targets across all paid channels with a focus on PPC, Affiliates, Paid Social and Display.
With an eye on short term trading, and long-term business objectives, you will manage the internal performance marketing to deliver against multiple targets (spend, CPA, revenue) – driving a strong commercial ethos throughout the team.
Responsibilities:
Reporting into the Director of digital marketing, your day-to-day tasks will include:
Deliver digital acquisition campaigns across multiple channels including Display, Paid Social, SEM, and Affiliates Campaign setup Cross channel budget management Developing an acquisition strategy that is in line with overall business targets Deliver extraordinary campaigns by partnering with our in-house Creative Department Analyze channel and campaign performance to deliver the best results for our clients Work in collaboration with the trading and CRM teams to maximize conversion rates and retain and grow our customer base
Qualifications & Skills:
4+ years of digital performance marketing with a focus on new user/customer acquisition Highly analytical, data driven and obsession with delivering continuous improvement in marketing performance, ROAS and CPA Ability to handle multiple stakeholders Proven ability to communicate effectively with senior leaders including C-suite executives Excellent project management skills including prioritization and planning Self-starter who is comfortable navigating through ambiguity and change Familiarity navigating digital media platforms such as Google Marketing platform (SA360, Display & Video 360) and Facebook Ads Manage Knowledge of Sports industry Account management or similar relationship management experience required. Experienced in creating and presenting campaign reports including ROI and conversion rates Excellent problem solving and analytical skills Ability to self-manage and keep track of multiple projects Genuine passion for affiliates and online marketing Fluent English - both written and spoken (further languages a benefit) Excellent communication skills (verbal, written and presentational)
Legends is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, disability, or genetic information.